Building a Digital-First Insurance Model to Meet Evolving Customer Expectations
Client Overview
Allianz is a global leader in insurance services, covering property, health, and life insurance for millions of clients worldwide.
Recognizing an increasing shift toward digital solutions, Allianz decided to partner with a trusted technology provider to modernize its customer interactions.
The aim was clear: transform traditional, offline service offerings into a digital-first model, enhancing customer engagement and operational efficiency.
eLando was selected based on our proven track record in delivering specialized InsurTech solutions and our ability to seamlessly align with Allianz’s strategic objectives.
Challenges Faced
As customer expectations shifted, Allianz saw the need to strengthen its online presence and provide more flexible, accessible services. Their existing system, while adequate, was strained by changes in behavior during the COVID-19 lockdowns that closed broker offices and limited face-to-face interactions.
At the same time, younger customers demanded faster, more intuitive digital experiences. Meeting these challenges became essential for Allianz to stay relevant and competitive.
Digitalisation Focus Areas
Allianz set out to transform critical parts of their insurance business to meet evolving customer expectations and streamline operations. We focused on five core domains that would drive measurable value:
Customer & User Experience: Making policy management, quoting, and transactions fully digital and self-service.
Agent Tools: Equipping agents and brokers with intuitive, efficient digital platforms to simplify sales workflows.
Financial & Payment Systems: Delivering secure, real-time transaction processing with dynamic insurance pricing.
Health & Insurance Management: Enabling policyholders to access healthcare services and manage claims effortlessly.
Internal Collaboration: Modernising corporate communication and event coordination across global teams.
eLando’s Solution
To address Allianz’s goals, we designed and built tailored software solutions covering all focus areas:
Developed responsive portals for customers and brokers to handle policies, generate quotes, and complete transactions online.
Created agent platforms that streamlined policy creation and management with clear, user-friendly interfaces.
Implemented secure backend systems that supported real-time payment processing and accurate insurance calculators.
Delivered portals for health service access, claims submission, and flexible insurance management.
Built internal apps that enhanced communication and coordination among Allianz’s global workforce.
Every solution was seamlessly integrated with Allianz’s Core Insurance Service Layer (CISL), prioritising data security and scalability. Our collaborative approach with Allianz teams helped achieve smooth rollout and measurable improvements across the business.
Results & Impact
Allianz’s digital transformation improved both customer experience and internal operations. Intuitive self-service tools boosted satisfaction and engagement, while shorter policy processing times helped reduce costs.
The platform scales smoothly with increased demand, supporting higher retention and new client growth. Internal teams work more efficiently with fewer errors, and faster response times have strengthened customer trust.
Key Outcomes Include:
Significant reduction in policy processing times and operational costs
Improved platform scalability and customer satisfaction
Enhanced internal efficiency and service responsiveness
Conclusion
The successful partnership between eLando and Allianz delivered transformative outcomes, establishing a robust digital infrastructure essential for Allianz’s future growth.
The project not only addressed immediate operational challenges but also laid the foundation for ongoing collaboration and expansion of digital services.
eLando’s tailored approach, grounded in practical technology solutions, empowered Allianz to sustain its leadership in the competitive global insurance market.
Key Technologies
Java & Spring Boot, .NET Core, Angular & React, Azure Kubernetes Service (AKS), Oracle SQL & PostgreSQL, OAuth 2.0, OpenID, Adobe Analytics, Git & Maven
